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Keywords: Management assumptions
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Journal Articles
Unveiling hidden patterns between managerial assumptions, international market orientation, and performance: an unexplored journey into Japanese SMEs
Available to Purchase
Journal:
Marketing Intelligence & Planning
Marketing Intelligence & Planning (2024) 42 (5): 790–815.
Published: 28 March 2024
..., 2009). Management assumptions International market orientation Frame of reference Japan SMEs © Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only 22 08 2023 06 11 2023 05 01 2024 09 02 2024 21 02 2024 Osama Sam...
