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Keywords: Neural nets
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Journal Articles
Marketing Intelligence & Planning (2008) 26 (3): 275–292.
Published: 09 May 2008
... Neural nets Analysis of the ROC, to some extent, addresses the limitations of overall classification accuracy and has become increasingly popular as a measure to evaluate the performance of classification schemes (Pepe, 2000). Originated in signal detection theory, the goal of ROC analysis...
Journal Articles
Marketing Intelligence & Planning (2008) 26 (2): 166–188.
Published: 28 March 2008
... donors. It follows that: M. Mostafa can be contacted at: mmm0010@auburn.edu © Emerald Group Publishing Limited 2008 Organ donation Market segmentation Neural nets Modelling Egypt Since, the first kidney transplant operation was performed in 1954 (Cantwell and Clifford, 2000...

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