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Keywords: Organizational behaviour
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Journal Articles
Understanding the probability of response to competitive actions
Available to Purchase
Journal:
Marketing Intelligence & Planning
Marketing Intelligence & Planning (2005) 23 (5): 455–469.
Published: 01 August 2005
... the lack of response as a sign of weakness, other rivals could take it as an indication that the company will not fight to defend its market share, and this could encourage them to attack it. Competitive strategy Organizational behaviour Spain Companies are encouraged to improve...
Journal Articles
Discourse analysis: exploring action, function and conflict in social texts
Available to Purchase
Journal:
Marketing Intelligence & Planning
Marketing Intelligence & Planning (1996) 14 (6): 65–68.
Published: 01 November 1996
... of Satisfaction, Dissatisfaction and Complaining Behavior , Vol. 8 , pp. 188 ‐ 97 . © MCB UP Limited 1996 Individual behaviour Language Organizational behaviour Psychology ...
