Keywords: Social CRM
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Journal Articles
Marketing Intelligence & Planning (2023) 41 (5): 557–573.
Published: 28 April 2023
... at: birce.dobrucali@ieu.edu.tr 06 04 2022 14 11 2022 25 01 2023 05 02 2023 19 02 2023 © Emerald Publishing Limited 2023 Emerald Publishing Limited Licensed re-use rights only Twitter Social CRM Machine learning Text analytics Complaint handling With the upsurge...

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