Keywords: Supply
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Journal Articles
Marketing Intelligence & Planning (1990) 8 (5): 19–21.
Published: 01 May 1990
... and managerial practices to meet requirements imposed by global sourcing operations is discussed. © MCB UP Limited 1990 International marketing Sourcing Supply INTERNATIONAL MARKETING REVIEW 19 N e t w o r k s of relationship and global sourcing are important issues in international marketing...

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