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Journal Articles

From gameful affordances to lasting engagement: deepening customer-brand connections in mobile environments

Tripti Ghosh Sharma, Ankit Kesharwani, Preeti Tak, Sanjit K. Roy, Ameet Pandit
Journal: Asia Pacific Journal of Marketing and Logistics
Asia Pacific Journal of Marketing and Logistics 1–25.
https://doi.org/10.1108/APJML-10-2025-2144
Published: 16 June 2026
View article titled, From gameful affordances to lasting engagement: deepening customer-brand connections in mobile environments
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Journal Articles

Where to now with privacy? a systematic literature review with human–artificial intelligence synthesis (SLR-HAIS)

Moulik M. Zaveri, Ameet Pandit, Violetta Wilk, Steven D’Alessandro
Journal: Journal of Consumer Marketing
Journal of Consumer Marketing 1–17.
https://doi.org/10.1108/JCM-01-2025-7545
Published: 15 June 2026
View article titled, Where to now with privacy? a systematic literature review with human–artificial intelligence synthesis (SLR-HAIS)
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Includes: Supplementary data
Journal Articles

Understanding AI-enabled conversational agent customer experiences in religious tourism

Abdulaziz Alharbi, Ameet Pandit, Philip J. Rosenberger III, Shah Miah
Journal: Journal of Islamic Marketing
Journal of Islamic Marketing (2025) 16 (9): 2569–2595.
https://doi.org/10.1108/JIMA-07-2024-0309
Published: 11 March 2025
View article titled, Understanding AI-enabled conversational agent customer experiences in religious tourism
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Journal Articles

Continued engagement intention with social media influencers: the role of experience

Ameet Pandit, Fraser McLeay, Moulik M. Zaveri, Jabir Al Mursalin, Philip J. Rosenberger, III
Journal: Internet Research
Internet Research (2025) 35 (7): 1–29.
https://doi.org/10.1108/INTR-12-2023-1105
Published: 10 December 2024
View article titled, Continued engagement intention with social media influencers: the role of experience
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Journal Articles

Selfie appropriation by young British South Asian adults: Reifying, endorsing and reinforcing dual cultural identity in social media

Bidit Lal Dey, John M.T. Balmer, Ameet Pandit, Mike Saren
Journal: Information Technology & People
Information Technology & People (2018) 31 (2): 482–506.
https://doi.org/10.1108/ITP-08-2016-0178
Published: 03 April 2018
View article titled, Selfie appropriation by young British South Asian adults: Reifying, endorsing and reinforcing dual cultural identity in social media
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