... media affordance approach, this study further examines whether certain information and interactions in Instagram posts lead to better outcomes. Design/methodology/approach Using a hashtag-based sampling strategy, we conducted a content analysis of 274 hiring-related Instagram posts by organizations...

...-reviewed articles indexed on Scopus from 2004 to 2021. Content analysis is added where appropriate to further explore empirical studies and influential papers. Findings Based on bibliometric analysis, this study provides data about the volume, growth trajectory, geographic distribution, main authors...