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Keywords: Agriculture
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Journal Articles
Qualitative Market Research: An International Journal (2000) 3 (4): 207–214.
Published: 01 December 2000
...: © MCB UP Limited 2000 Relationship marketing Services marketing Export Qualitative techniques Agriculture Australia In the 1980s, relationship marketing was developed within the context of services, in both Scandinavia and the United States (Gummeson et al., 1997...
