...Temi Abimbola; Christine Vallaster; Bill Merrilees Purpose The purpose of this paper is to understand how branding can facilitate small business development of new ventures. Design/methodology/approach A conceptual approach was used for understanding branding in new ventures. A model...

... competency for leaders and change agents. This supports the underlying purpose of this paper, which is to offer a sense‐making framework to support incubation leadership and management. © Emerald Group Publishing Limited 2004 Metaphors Start‐ups Business development...

... Warehousing Business development United Kingdom The amount of data collected by most UK firms is increasing rapidly. This is creating a need for businesses to use tools to view the data, dissect it and of course, understand it. Users of the resulting information include managers at various levels...

... by education and, eventually, the unquestioned acceptance by the community. © MCB UP Limited 2002 Information technology Innovation Internet Business development The use of the term e‐business implies that it is distinct from business per se. There have been arguments proposed...

... strategies that enable them to capitalise on the dynamic integration of systems and people. © MCB UP Limited 2002 Customers Knowledge management Information technology Business development Strategy Quality Customer knowledge is an important asset for all businesses...

... (innovation), the construct of innovation should be included in the existing models of market orientation. © MCB UP Limited 2002 Internet Business development Financial services Market orientation Customers United Kingdom E‐commerce has been much hyped as a potentially...

... brought about deliberately. If Mintzberg’s views are supported, then the roles which intuition and judgement play in strategy development within the organisation cannot be understated. © MCB UP Limited 1999 Business development Case studies Growth Marketing planning Marketing research...