Keywords: Green buying intentions
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Journal Articles
Qualitative Market Research: An International Journal (2020) 23 (2): 217–239.
Published: 06 February 2020
...@gmail.com 02 03 2019 14 05 2019 13 07 2019 19 08 2019 © Emerald Publishing Limited 2020 Emerald Publishing Limited Licensed re-use rights only RQ2. How inefficacies do not translate morality led green buying intentions into actual buying of green products...

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