Keywords: Human resource management
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Journal Articles
Qualitative Market Research: An International Journal (2009) 12 (3): 321–336.
Published: 12 June 2009
...Adam Lindgreen; Martin Hingley; Tina Harness Purpose The purpose of this article is to discuss the methodological choices for a study of human resource management strategy implementation. Design/methodology/approach The methodology examines the matching and Harvard approaches to human resource...
Journal Articles
Qualitative Market Research: An International Journal (2009) 12 (1): 70–82.
Published: 16 January 2009
... the industry's SKA needs. Practical implications Human resource managers and personnel responsible for developing professional training and development programs will also benefit from these findings. Assessment results can also be useful in designing marketing research programs, adjusting existing marketing...

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