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Keywords: Labour process theory
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Journal Articles
Qualitative Market Research: An International Journal (2011) 14 (4): 374–390.
Published: 06 September 2011
... process theory and Foucauldian organization theory (FOT) are invoked. The analysis suggests that mainly FOT explains how service marketing practices control the customer orientation of the human resources. © Emerald Group Publishing Limited 2011 Control Service marketing Labour process theory...
