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Keywords: Risk analysis
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Journal Articles
Qualitative Market Research: An International Journal (2008) 11 (1): 59–75.
Published: 18 January 2008
.... The findings explore what this means at increasing levels of personal relevance and the influence of communication sources to create, sustain or mediate perceptions of this phenomenon. © Emerald Group Publishing Limited 2008 Communication Mass media Qualitative research Risk analysis Online...
