... horizon, influences the enactment of financial management practices, and how these micro‐processes give rise to social reproduction. Individuals occupy unique positions in a multidimensional social space: they are not only defined by their social class membership, but also by their differential...

..., The Caregiver, The Creator, and The Ruler. These branding archetypes take on various forms: © Emerald Group Publishing Limited 2010 Consumer behaviour Market research Video Ethnography Social class Video footage to support the content of this article is available...

...Paul Henry Tim   Butler and Paul   Watt . Understanding Social Inequality . London : Sage   2007 . , ISBN: 0 7619 6370 7 Social class Market segmentation Classification Marketing theory Social class has long been employed as a segmentation variable...