...Christopher A. Nelson; Annie Peng Cui; Michael F. Walsh Purpose Building on prior trust repair research, this study aims to develop a more robust theoretical framework that describes trust repair strategies used by salespeople following a breach of trust. Design/methodology/approach To achieve...

... trust, and these were categorized using a trust repair framework. In addition to short- and long-term responses, a new category, swift response, was identified to resolve immediate political uncertainty. The role of the trustor (i.e. voters) in actively restoring trust was identified for the first time...

...Elvira Bolat; Julie Robson; Kokho Jason Sit; Shannon Birch-Chapman; Samreen Ashraf; Juliet Memery; Caroline Jackson Purpose This paper aims to understand consumers’ response to the trust repair mechanisms adopted by corporate brands in a service sector context following prominent trust damaging...