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Keywords: Return on investment
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Journal Articles
Journal:
Strategic Direction
Strategic Direction (2014) 30 (6): 17–19.
Published: 06 May 2014
.... Typical value metrics included return on investment and the impact on customers’ profitability and bottom-line results. Marketing strategy Return on investment Value analysis Total cost of ownership Business-to-business markets Value-in-use pricing It should not be a difficult question...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2011) 27 (11): 10–12.
Published: 11 October 2011
... Return on investment Training agencies Creating innovative strategies, championing people's growth, inspiring commitment, leveraging capabilities, pursuing market insight. When a company wants a leadership development program to deliver all that, it knows it is going to cost money – a lot...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2010) 26 (7)
Published: 25 May 2010
... started and suggests some further reading. Article type: General review ISSN:1524-833X Reference: 38AM976 © Emerald Group Publishing Limited 2010 --> Return on investment Risk management Stakeholders Strategic management Article Type: Abstracts From: Strategic Direction...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2009) 25 (11): 40–42.
Published: 16 October 2009
.... © Emerald Group Publishing Limited 2009 Return on investment Corporate strategy Employee development Measurement Leadership Design and development When business psychologists from Xancam Consulting asked how organizations assess the return on investment (ROI) of their talent...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2008) 24 (2)
Published: 18 January 2008
...F. Barber © Emerald Group Publishing Limited 2008 --> Business development Private equity Return on investment Strategic management The strategic secret of private equity Barber F. , Goold M. Harvard Business Review, September 2007, Vol. 85 No. 9, Start...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2007) 23 (9): 25–27.
Published: 28 August 2007
... advertising. The findings did not imply that company B should discontinue its corporate brand campaign; indeed they showed that it was a necessary foundation for segment advertising. The analysis also found that brand advertising had a positive return on investment – 1.4 times the cost – but the returns...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2007) 23 (4): 16–19.
Published: 27 March 2007
... Innovation Team working Product life cycle Product development New products Return on investment Innovation has been the name of the game ever since the Industrial Revolution. Developing new and better products, or creating more efficient methods of producing existing goods, has always been...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2006) 22 (11): 34–36.
Published: 01 December 2006
... Organizations Return on investment Innovation is often talked about as essential to long‐term business success, and there are good reasons for many companies to believe this. For example, Boston Consulting Group's (BCG) research shows that innovation translates into superior long‐term stock‐market...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2006) 22 (9): 30–31.
Published: 01 September 2006
.... Originality/value Nearly everyone surveyed agreed that more long‐term relationships between retailers and their suppliers would trigger more investment in automation. © Emerald Group Publishing Limited 2006 Automation Food industry Return on investment Recent studies suggest...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2004) 20 (2): 28–30.
Published: 01 February 2004
... measurement Return on investment Efficient innovation . The study found that instead of the focus being on using KM to enable more innovation, the greater emphasis was on using KM to become more efficient innovators. Efficient innovation does not imply less creativity. Access to information, ideas...
