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Purpose

In this paper, the author will help technology startups consider the importance of diversifying their teams. Since over 90% of startups fail, and most within the first three years, understanding the importance of team makeup can improve the viability of an organization. This paper aims to offer steps startups can make to increase their team’s diversity.

Design/methodology/approach

The author draws upon research about startup successes and failures as well as best practices in diversity and inclusion.

Findings

Through strategic steps to improve the referral, screening and interview process startups can diversify their teams and create better business outcomes.

Practical implications

If startups do not make an effort early on to hire diverse talent they may risk failure of their organization.

Originality/value

Diversity is more important than ever, and startups sometimes consider this step too late. This paper will offer steps that can be taken early on and with no cost to the team, with benefits that will be long-lasting.

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