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Xue Wang
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Journal Articles
Understanding the Chinese online fresh agricultural market through the extended technology acceptance model: the moderating role of food safety trust
Available to Purchase
Asia Pacific Journal of Marketing and Logistics (2024) 36 (7): 1576–1594.
Published: 12 January 2024
Journal Articles
Understanding consumer ethics in China’s demographic shift and social reforms
Available to Purchase
Asia Pacific Journal of Marketing and Logistics (2019) 31 (3): 627–646.
Published: 28 February 2019
