Update search
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
NARROW
Format
Journal
Type
Date
Availability
1-3 of 3
Keywords: Dual-process theory
Close
Follow your search
Access your saved searches in your account
Would you like to receive an alert when new items match your search?
Sort by
Journal Articles
Asia Pacific Journal of Marketing and Logistics 1–19.
Published: 15 June 2026
...Ruomian Zhao; Hu Meng Purpose This study integrates emotion-driven consumption with dual-process theory to examine how emotional (System 1) and rational (System 2) pathways influence purchase intentions for sustainable clothing, and how textile waste type (pre-consumer vs. post-consumer) moderates...
Journal Articles
Asia Pacific Journal of Marketing and Logistics 1–18.
Published: 17 April 2026
...) in these mechanisms. Design/methodology/approach Using structural equation modeling and bootstrap analysis, 376 valid questionnaires were analyzed to test hypotheses derived from dual-process theory (DPT). Perceived fit (PF), perceived credibility (PC) and anti-self-congruity (ASC) were positioned within...
Journal Articles
Asia Pacific Journal of Marketing and Logistics 1–22.
Published: 27 February 2026
...Hyukjin Jung; Hanku Kim Purpose This study uses dual-process theory to examine two ways in which human involvement in artificial intelligence (AI) advertising shapes ad satisfaction: warmth and reduced uncertainty. Furthermore, it proposes a new dual-path paradigm for digital advertising...
