... points to the need to take food packaging more seriously as a vehicle for marketing to children. Social implications From a policy perspective, the striking difference between what is deemed “appropriate” for advertising to children signals a greater need to scrutinize the nutrition criteria used...

...Li-Shia Huang; Wan-Ju Huang; Yu-Han Wu Purpose Food packaging pictures are one of the most important extrinsic cues for consumers to evaluate food products before purchasing. Over the past decades, marketers have used exaggerated pictures to attract consumers' attention, enhance their attitude...

... on packaging labels before making a purchase decision (Simmonds and Spence, 2017). Consumer behaviour Culture Labelling Food packaging Fang Liu can be contacted at: fang.liu@uwa.edu.au 01 10 2021 22 12 2021 03 02 2022 © Emerald Publishing Limited 2022 Emerald...

... an important, but neglected, area of research, one that this paper attempts to address. Psychological processes determine consumers’ evaluations of food packaging (Nancarrow et al., 1998). Research into the persuasiveness of commercial messages (e.g. Kwan et al., 2017) often use process...

... in many countries (The Guardian, 2014 ; Foodnavigator, 2013). The fact that one-third of all globally produced food is currently wasted (Gustavsson et al., 2011) has drawn additional attention and created new environmental requirements for food packaging. In light of these developments...

... CA and the less known combination of uniform discrete and shifted binomial distributions (CUB) models to food packaging evaluations. Design/methodology/approach – Starting from a real case study in this field, along with CA, the author apply CUB models (Iannario and Piccolo, 2010) as a useful...

... cycle steps (if required by the supply chain): Supply chain Energy management Retailing Refrigeration Food manufacturing processes Food packaging Most research studies in the literature on processed foods focus on different aspects of product degradation during storage...

... strategic packaging decisions to improve customer satisfaction and increase sales. Dr Tunyarut Jinkarn can be contacted at: fagitvp@ku.ac.th © Emerald Group Publishing Limited 2015 Packaging Food packaging Convenient Tamper evident Trade-off Basic packaging functions are composed...

... descriptions: GDA, TLS, other, none, unclassified. A food was classified as GDA if it included the percentage share of a daily amount of calories, sugar, fat, saturates, and salt on the front panel of the food package. A food was labelled TLS if it used red, yellow, and green colouring to illustrate high...

...M.F.F. Poças; J.C. Oliveira; H.J. Pinto; M.E. Zacarias; T. Hogg Purpose The purpose of this paper is to describe a pilot study characterizing the domestic usage of food packaging (amount and type) at the household level. Design/methodology/approach Collection and detailed characterization...

... package? © Emerald Group Publishing Limited 2009 Marketing strategy Packaging Product design Competitive advantage Food packaging Packaging and packaging design have become an important factor in marketing diverse “consumer goods” and have a key role in communicating product...

... of knowledge on take‐out food and customer attitudes to food safety. Charles C. Broz can be contacted at: charles.broz@ttu.edu © Emerald Group Publishing Limited 2008 Fast foods Food packaging Customer satisfaction United States of America As consumer's purchase of food away from home...

... Publishing Limited 2007 Labelling Food packaging Fair trade Sweden Imagine that you are in a grocery store. In the fruit and vegetables section you find several kinds of bananas. One sort is cheaper than the others and this is the alternative that you choose. Just as you are about to pick up...

... covering salient critical issues in packaged food business. No comprehensive review of the business aspects of food packaging exists and this paper attempts to offer a holistic view to fill up the gap. Packaging: must contain the product; must preserve and protect its contents...

... Emerald Group Publishing Limited 2004 Food packaging Design Consumer behaviour Packaging seems to be one of the most important factors in purchase decisions made at the point of sale (Prendergast and Pitt, 1996), where it becomes an essential part of the selling process (Rettie...