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Purpose
The paper aims to share research findings to date, explain the conceptual model, and discuss workplace implementation options.
Design/methodology/approach
The paper presents concept applications for improved leader communication based on existing research and future potential.
Findings
The paper finds that motivating language is significantly linked to improved organizational outcomes in performance, retention, attendance, innovation, and job satisfaction.
Originality/value
Training and assessment in leader use of motivating language can have a substantial impact on key organizational outcomes.
© Emerald Group Publishing Limited
2009
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