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8 February - Volume 47, Issue 1-2, Pages 5 - 345
29 March - Volume 47, Issue 3-4, Pages 353 - 688
24 May - Volume 47, Issue 5-6, Pages 693 - 1021
19 July - Volume 47, Issue 7, Pages 1034 - 1128
26 July - Volume 47, Issue 8, Pages 1133 - 1370
20 September - Volume 47, Issue 9, Pages 1376 - 1547
20 September - Volume 47, Issue 10, Pages 1554 - 1776
11 November - Volume 47, Issue 11-12, Pages 1781 - 2041
Volume 47, Issue 9
20 September 2013
Editors
Greg Marshall
Greg Marshall
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ISSN
0309-0566
EISSN
1758-7123
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Special Issue: (blank). Guest Editors: Sally Dibb, Marylyn Carrigan
Social marketing transformed
:
Kotler, Polonsky and Hastings reflect on social marketing in a period of social change
Sally Dibb
;
Marylyn Carrigan
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for Social marketing transformed<span class="subtitle-colon">: </span><span class="subtitle">Kotler, Polonsky and Hastings reflect on social marketing in a period of social change</span>
Applying an ecological model to social marketing communications
Andrew Lindridge
;
Susan MacAskill
;
Wendy Gnich
;
Douglas Eadie
;
Ingrid Holme
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for Applying an ecological model to social marketing communications
Ethical evaluation of audience segmentation in social marketing
Joshua D. Newton
;
Fiona J. Newton
;
Tahir Turk
;
Michael T. Ewing
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for Ethical evaluation of audience segmentation in social marketing
Consumer acceptance of m-wellbeing services: a social marketing perspective
Lisa Schuster
;
Judy Drennan
;
Ian N. Lings
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for Consumer acceptance of m-wellbeing services: a social marketing perspective
Is social norms marketing effective?
:
A case study in domestic electricity consumption
Tim Harries
;
Ruth Rettie
;
Matthew Studley
;
Kevin Burchell
;
Simon Chambers
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for Is social norms marketing effective?<span class="subtitle-colon">: </span><span class="subtitle">A case study in domestic electricity consumption</span>
Changing behaviour through business-nonprofit collaboration?
:
Consumer responses to social alliances
Marlene Vock
;
Willemijn van Dolen
;
Ans Kolk
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for Changing behaviour through business-nonprofit collaboration?<span class="subtitle-colon">: </span><span class="subtitle">Consumer responses to social alliances</span>
The value of health and wellbeing: an empirical model of value creation in social marketing
Nadia Zainuddin
;
Rebekah Russell-Bennett
;
Josephine Previte
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for The value of health and wellbeing: an empirical model of value creation in social marketing
Unlocking the potential of upstream social marketing
Ross Gordon
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for Unlocking the potential of upstream social marketing
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