Issues

The interactive effects of religiosity and recognition in increasing donation

Felix Septianto; Fandy Tjiptono; Widya Paramita; Tung Moi Chiew
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The influence of a country’s brands and industry on its image

Carmen Lopez; George Balabanis
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Volunteer choice of nonprofit organisation: an integrated framework

Sarah-Louise Mitchell; Moira Clark
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Product line design with vertical and horizontal consumer heterogeneity: the effect of distribution channel structure on the optimal quality and customization levels

Parisa Bagheri Tookanlou; Hartanto Wijaya Wong
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Powered by healthism? Marketing discourses of food and health

Ksenia Silchenko; Søren Askegaard
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Value co-production made easy: the role of fantastical thinking

Michela Addis; Giulia Miniero; Francesco Ricotta
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Use and social value in peer-to-peer prosumption communities

Mohammed Alhashem; Caroline Moraes; Isabelle T. Szmigin
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Managing consumer privacy concerns and defensive behaviours in the digital marketplace

Ruwan Bandara; Mario Fernando; Shahriar Akter
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Marketing dashboards, resource allocation and performance

Bruce Clark
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Can donations be too little or too much?

Marc Mazodier; Francois Anthony Carrillat; Claire Sherman; Carolin Plewa
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Investigating the influence of regulatory focus on the efficacy of online review volume versus valence

Elika Kordrostami; Yuping Liu-Thompkins; Vahid Rahmani
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When do consumers value ethical attributes? The role of perceived quality in gift-giving

Gopal Das; John Peloza; Geetika Varshneya; Todd Green
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