... into a bigger picture, so I didn’t quite understand” Incentivising sustainability Community “So, I think it’s a bit part of it just spreading awareness, so yes for me it has made me more aware” Education Source(s): Authors’ own work In the current collaboration, the need for both fast...

... and authors. The full terms of this licence maybe seen at Link to the terms of the CC BY 4.0 licence. Non-fungible tokens (NFTs) Digital consumption Technology adoption Identity projects Online communities Innovation diffusion Sustainability Non fungible tokens (NFTs), an acronym...

... circumstances, offering propositions for BRN success. Business renewal net Knowledge perspective Regional development Strategic net Sustainability BRNs have appeared in prior research as orchestrated nets, with the orchestrators either being an administrative hub that contacts parties...

... to the original publication and authors. The full terms of this licence maybe seen at Link to the terms of the CC BY 4.0 licence. Second-hand Circular economy Valuation Practice theory Sustainability Retail Qualitative research FORMAS financed project Sustainable Clothing Futures 2021...

... praxis and sociocultural theories towards transforming marketing education and thus practice in directions that are sustainable, socioculturally grounded and participatory. Corresponding author Lucy Gill-Simmen lucy.gill-simmen@rhul.ac.uk 06 04 2024 06 10 2024 12 04 2025 27 04...

... context of the recycling stage of food waste and post-purchase consumer activity. A performativity lens moves beyond the static conceptualisation of recycling as a given sustainability act and draws our attention to the ways it is produced and reproduced. Pallavi Singh is the corresponding author...

...Jake Hoskins; Faruk Anıl Konuk; Jane Emma Machin Purpose The growing demand for sustainable consumption motivates retailers to consider including organic private label products in private label assortments to attract and serve health and environmentally conscious consumers, while also possibly...

...- and strategic-green investors. Social implications The study proposes a balanced approach to environmental sustainability, marketing strategy and firm performance during a crisis. Originality/value The study argues that GMSs enable firms to survive a crisis and recover from financial shocks. Figure 1...

.... The methodological contribution demonstrates the process of citizen science “messy” data collection, likely to feature more frequently in future social science research addressing climate change and sustainability challenges. Figure 1. Single-use cup litter Argyll and Bute Recent research has...

...Laura Reynolds; Heike Doering; Nicole Koenig-Lewis; Ken Peattie Purpose Drawing on the service-dominant logic and taking a multi-stakeholder brand value co-creation perspective, this paper aims to investigate whether positioning a place brand around sustainability helps or hinders stakeholders...

... project. These were applied, within a broader, critical approach, in postgraduate modules on sustainability, ethics and critical marketing. Data collection comprised diaries kept by the teachers, open-ended feedback from students and students’ assignments. Findings Students showed high levels...

...Marylyn Carrigan; Victoria Wells; Navdeep Athwal Purpose This paper aims to develop a deeper understanding of what (un)sustainable food behaviours and values are transmitted across generations, to what extent this transference happens and the sustainability challenges resulting from...

... also begun to explore consumer behavior in sustainability. This paper aims to provide contributions to build on both literatures. Design/methodology/approach This research tests gamification principles in a large field study on real consumers that includes data from pre-post surveys, gamified app...

...Iain Davies; Caroline J. Oates; Caroline Tynan; Marylyn Carrigan; Katherine Casey; Teresa Heath; Claudia E. Henninger; Maria Lichrou; Pierre McDonagh; Seonaidh McDonald; Sally McKechnie; Fraser McLeay; Lisa O'Malley; Victoria Wells Purpose Seeking ways towards a sustainable future is the most...

... of service ecosystems and the complexity of issues of sustainability and well-being to the need for a conceptual and analytical extension of value within service ecosystems. Findings This paper defines IV as enhancement or diminishment of the potential of stakeholders (beyond the service beneficiary...

... that a shift from one to the other is vehemently argued against and conceptually rife with problems. This paper aims to expand upon the merits of the NEP using indigenous people’s environmental philosophies [ 1 ] – as examples of historically supported and successful sustainable philosophies. It conceptualises...

...Bonnie J.K. Simpson; Scott K. Radford Purpose – The purpose of this study is to examine whether consumers demonstrate a multi-dimensional understanding of sustainability in their decision-making and addresses the situational influence of confidence and compromise on sustainable product choices...

... interviews and focus groups, which were used to explore the reasons for participants' responses to the feedback. Social norms approach Green marketing Sustainability Behaviour change Electricity consumption Social marketing Digital marketing United Kingdom Ever since the foundational work...

... practise non‐consumption for sustainability were completed. Findings Two major themes where identified: I versus them: the careless consumers, and The objective/subjective dialectic in mundane practices. Originality/value While it is tempting to delineate one concept from another, in practice, both...