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Issue
15 February - Volume 18, Issue 1, Pages 1 - 166
12 April - Volume 18, Issue 2, Pages 169 - 349
29 July - Volume 18, Issue 3, Pages 353 - 539
17 October - Volume 18, Issue 4, Pages 541 - 708
Volume 18, Issue 2
12 April 2024
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ISSN
1750-6123
EISSN
1750-6131
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The influence of servicescape on behavioral intentions of customers in hospitals post the COVID-19 pandemic
Manik Batra
;
Udita Taneja
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for The influence of servicescape on behavioral intentions of customers in hospitals post the COVID-19 pandemic
Does the pharmaceutical industry’s growth relate to Bangladesh’s macroeconomic stability?
Mohammad Rifat Rahman
;
Md. Mufidur Rahman
;
Athkia Subat
;
Tanzika Imam Tarin
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Empirical nexus of hospital brand gestalt, patient satisfaction and revisit intention
Deske W. Mandagi
;
Derby Chriestofle Rampen
;
Tonny Irianto Soewignyo
;
Ronny H. Walean
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Free apps and paid apps: monetization strategies for health apps in the Portuguese market
Natália Lemos
;
Cândida Sofia Machado
;
Cláudia Cardoso
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Modelling organ donation information adoption among Malaysian youth using the information adoption model (IAM)
Faerozh Madli
;
Stephen Sondoh
;
Andreas Totu
;
Ramayah T.
;
Yuzainy Janin
;
Sharifah Nurafizah Syed Annuar
;
Tat-Huei Cham
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for Modelling organ donation information adoption among Malaysian youth using the information adoption model (IAM)
Food as an ingredient of well-being: from food and well-being to food well-being (FWB): a comparative study
Asim Qazi
;
Ubedullah Khoso
;
Farooq Ahmad
;
Syed Ali Raza Hamid
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The impact of word-of-mouth (WOM) on attitudes, behavioural intentions, and actual usage of non-pharmaceutical interventions (NPIs) among early and late adopters
Matti Haverila
;
Russell Currie
;
Kai Christian Haverila
;
Caitlin McLaughlin
;
Jenny Carita Twyford
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for The impact of word-of-mouth (WOM) on attitudes, behavioural intentions, and actual usage of non-pharmaceutical interventions (NPIs) among early and late adopters
Progress and trends in healthcare marketing strategy (2018–2022): A descriptive and bibliometric analysis of the Web of Science (WOS) dataset
Rohan Kar
;
Anurag Wasnik
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for Progress and trends in healthcare marketing strategy (2018–2022): A descriptive and bibliometric analysis of the Web of Science (WOS) dataset
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Prescribing trust: authenticity, personalization, and health literacy in pharmaceutical branding
The role of hybrid applications in the European Medicines Agency: balancing innovation and efficiency
Corrigendum: Adoption of AI-based diabetes diagnosis: a patient and institutional perspective in Maharashtra and Karnataka
Digital synergy: exploring the impact of social media influence, value co-creation and AI adoption on customer adoption
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