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Issue
1 February - Volume 16, Issue 1, Pages 8 - 84
1 April - Volume 16, Issue 2, Pages 108 - 168
1 June - Volume 16, Issue 3, Pages 1 - 256
1 August - Volume 16, Issue 4-5, Pages 278 - 431
1 December - Volume 16, Issue 6, Pages 444 - 535
Volume 16, Issue 3
1 June 1999
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ISSN
0265-1335
EISSN
1758-6763
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Book review
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Book review
A Review of Marketing Ethics: An International Perspective
Bodo Schlegelmilch
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for A Review of Marketing Ethics: An International Perspective
International and Cross‐cultural Management Research
Otto Andersen
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for International and Cross‐cultural Management Research
Cultural closeness as a facet of cultural affinity
:
A contribution to the theory of psychic distance
Jonathan S. Swift
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for Cultural closeness as a facet of cultural affinity<span class="subtitle-colon">: </span><span class="subtitle">A contribution to the theory of psychic distance</span>
Australian import managers’ purchasing decision behavior: an empirical study
Kyung‐il Ghymn
;
Peter Liesch
;
Jan Mattsson
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for Australian import managers’ purchasing decision behavior: an empirical study
Case study
:
Developing a pan‐European co‐marketing alliance: the case of BP‐Mobil
Matthew J. Robson
;
Mark A.J. Dunk
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for Case study<span class="subtitle-colon">: </span><span class="subtitle">Developing a pan‐European co‐marketing alliance: the case of BP‐Mobil</span>
Consumer desire to buy and use products in international markets
:
How to capture it, how to sustain it
Van R. Wood
;
John R. Darling
;
Mark Siders
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for Consumer desire to buy and use products in international markets<span class="subtitle-colon">: </span><span class="subtitle">How to capture it, how to sustain it </span>
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Corrigendum: Shaping consumer behaviour in a digital landscape: the impact of technology readiness on the purchase of sustainable IoT products
Environmental activism and sustainable consumption: the mediating roles of materialism and cosmopolitanism in Canada and Spain
The paradoxes of generative AI-mediated acculturation
Learning processes in early and rapid internationalization – a theoretical journey and future pathways
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