Issues

Special Issue: 30th anniversary issue. Guest Editors: Whitelock, John W. Cadogan Jeryl

2012 Awards for Excellence

2012 Awards for Excellence

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Social media and international advertising: theoretical challenges and future directions

Shintaro Okazaki; Charles R. Taylor
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Global marketing managers: Improving global marketing strategy through soft skill development

David A. Griffith; Jessica J. Hoppner
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Comparative thick description: Articulating similarities and differences in local consumer experience

Jean‐Claude Usunier; Stéphane Sbizzera
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An updated overview of research published in the International Marketing Review: 1983 to 2011

Naresh K. Malhotra; Lan Wu; Jeryl Whitelock
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2012 Awards for Excellence

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Editorial

Jeryl Whitelock
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Editorial

Editorial

Jeryl Whitelock
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