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Keywords: Knowledge sharing
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Journal Articles
Journal Articles
International Marketing Review (2022) 39 (3): 482–508.
Published: 24 December 2021
...Tuyet-Mai Nguyen; Ashish Malik Purpose A growing number of international travellers have influenced how hotels manage their customer satisfaction reviews and ratings. This study examines the influence of knowledge sharing on employee service quality and customer satisfaction in the hotel industry...
Journal Articles
International Marketing Review (2022) 39 (3): 626–652.
Published: 19 August 2021
... different types of knowledge sharing, namely economic-setting, market-specific and customer-specific, the study analyzes their effect on SMEs' readiness for internationalization. Design/methodology/approach The four research hypotheses derived by from the analysis of the literature have been...
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