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Journal Articles

Resourcing, sensemaking and legitimizing: blockchain technology-enhanced market practices

Tiziana Russo-Spena, Cristina Mele, Jaqueline Pels

Journal of Business & Industrial Marketing (2023) 38 (9): 1806–1821.

https://doi.org/10.1108/JBIM-09-2021-0452

Published: 09 November 2022

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Journal Articles

From market driving to market shaping: impact of a language shift

Jaqueline Pels, Cristina Mele, Maria Spano

Journal of Business & Industrial Marketing (2023) 38 (1): 155–169.

https://doi.org/10.1108/JBIM-10-2021-0503

Published: 23 March 2022

View article titled, From market driving to market shaping: impact of a language shift

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Journal Articles

Informal sellers and formal markets: a habitus gap

Jaqueline Pels, Luis Araujo, Tomas Andres Kidd

Journal of Business & Industrial Marketing (2022) 37 (6): 1269–1280.

https://doi.org/10.1108/JBIM-03-2021-0180

Published: 27 September 2021

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Journal Articles

Extending relationship value: observations from a case study of the Canadian structural wood products industry

Aurelia Lefaix‐Durand, Robert Kozak, Robert Beauregard, Diane Poulin

Journal of Business & Industrial Marketing (2009) 24 (5-6): 389–407.

https://doi.org/10.1108/08858620910966273

Published: 12 June 2009

View article titled, Extending relationship value: observations from a case study of the Canadian structural wood products industry

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Journal Articles

Toward a transcending conceptualization of relationship: a service‐dominant logic perspective

Stephen L. Vargo

Journal of Business & Industrial Marketing (2009) 24 (5-6): 373–379.

https://doi.org/10.1108/08858620910966255

Published: 12 June 2009

View article titled, Toward a transcending conceptualization of relationship: a service‐dominant logic perspective

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Journal Articles

Marketing relationships in Brazil: trends in value strategies and capabilities

Áurea Helena Puga Ribeiro, Thomas G. Brashear, Plinio Rafael Reis Monteiro, Luciana Faluba Damázio

Journal of Business & Industrial Marketing (2009) 24 (5-6): 449–459.

https://doi.org/10.1108/08858620910966327

Published: 12 June 2009

View article titled, Marketing relationships in Brazil: trends in value strategies and capabilities

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Journal Articles

Marketing as promise management: regaining customer management for marketing

Christian Grönroos

Journal of Business & Industrial Marketing (2009) 24 (5-6): 351–359.

https://doi.org/10.1108/08858620910966237

Published: 12 June 2009

View article titled, Marketing as promise management: regaining customer management for marketing

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Journal Articles

Manufacturers' intention to extend the relationships with distributors

Akinori Ono, Tomokazu Kubo

Journal of Business & Industrial Marketing (2009) 24 (5-6): 439–448.

https://doi.org/10.1108/08858620910966318

Published: 12 June 2009

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Journal Articles

B2B is not an island!

Evert Gummesson, Francesco Polese

Journal of Business & Industrial Marketing (2009) 24 (5-6): 337–350.

https://doi.org/10.1108/08858620910966228

Published: 12 June 2009

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Journal Articles

The evolution of network positions in emerging and converging technologies

Brian Low, Wesley J. Johnston

Journal of Business & Industrial Marketing (2009) 24 (5-6): 431–438.

https://doi.org/10.1108/08858620910966309

Published: 12 June 2009

View article titled, The evolution of network positions in emerging and converging technologies

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Journal Articles

Do we really understand business marketing? Getting beyond the RM and BM matrimony

Jaqueline Pels, Kristian Möller, Michael Saren

Journal of Business & Industrial Marketing (2009) 24 (5-6): 322–336.

https://doi.org/10.1108/08858620910966219

Published: 12 June 2009

View article titled, Do we really understand business marketing? Getting beyond the RM and BM matrimony

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Journal Articles

The moderating influence of client sophistication on relationships within business‐to‐business credence service markets

Tony Garry, Tracy Harwood

Journal of Business & Industrial Marketing (2009) 24 (5-6): 380–388.

https://doi.org/10.1108/08858620910966264

Published: 12 June 2009

View article titled, The moderating influence of client sophistication on relationships within business‐to‐business credence service markets

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Journal Articles

Explaining scientific networking with b2b network theories: the cases from the EU and Russia

Olga A. Tretyak, Nikita I. Popov

Journal of Business & Industrial Marketing (2009) 24 (5-6): 408–420.

https://doi.org/10.1108/08858620910966282

Published: 12 June 2009

View article titled, Explaining scientific networking with b2b network theories: the cases from the EU and Russia

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Journal Articles

Food product traceability and supply network integration

Per Engelseth

Journal of Business & Industrial Marketing (2009) 24 (5-6): 421–430.

https://doi.org/10.1108/08858620910966291

Published: 12 June 2009

View article titled, Food product traceability and supply network integration

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Journal Articles

Customer relationships and the heterogeneity of firm performance

Kaj Storbacka, Suvi Nenonen

Journal of Business & Industrial Marketing (2009) 24 (5-6): 360–372.

https://doi.org/10.1108/08858620910966246

Published: 12 June 2009

View article titled, Customer relationships and the heterogeneity of firm performance

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Journal Articles

Guest editorial

Jaqueline Pels

Journal of Business & Industrial Marketing (2009) 24 (5-6)

https://doi.org/10.1108/jbim.2009.08024eaa.001

Published: 12 June 2009

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Journal Articles

Business‐to‐business marketing practices in West Africa, Argentina and the United States

Kofi Q. Dadzie, Wesley J. Johnston, Jaqueline Pels

Journal of Business & Industrial Marketing (2008) 23 (2): 115–123.

https://doi.org/10.1108/08858620810850236

Published: 01 February 2008

View article titled, Business‐to‐business marketing practices in West Africa, Argentina and the United States

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Journal Articles

A comment on paradox and middle‐range theory: universality, synthesis and supplement

Michael Saren, Jaqueline Pels

Journal of Business & Industrial Marketing (2008) 23 (2): 105–107.

https://doi.org/10.1108/08858620810850218

Published: 01 February 2008

View article titled, A comment on paradox and middle‐range theory: universality, synthesis and supplement

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Journal Articles

Benchmarking business‐to‐business marketing practices in emerging and developed economies: Argentina compared to the USA and New Zealand

Jaqueline Pels, Roderick J. Brodie, Wesley J. Johnston

Journal of Business & Industrial Marketing (2004) 19 (6): 386–396.

https://doi.org/10.1108/08858620410556327

Published: 01 October 2004

View article titled, Benchmarking business‐to‐business marketing practices in emerging and developed economies: Argentina compared to the USA and New Zealand

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Resourcing, sensemaking and legitimizing: blockchain technology-enhanced market practices

From market driving to market shaping: impact of a language shift

Informal sellers and formal markets: a habitus gap

Extending relationship value: observations from a case study of the Canadian structural wood products industry

Toward a transcending conceptualization of relationship: a service‐dominant logic perspective

Marketing relationships in Brazil: trends in value strategies and capabilities

Marketing as promise management: regaining customer management for marketing

Manufacturers' intention to extend the relationships with distributors

B2B is not an island!

The evolution of network positions in emerging and converging technologies

Do we really understand business marketing? Getting beyond the RM and BM matrimony

The moderating influence of client sophistication on relationships within business‐to‐business credence service markets

Explaining scientific networking with b2b network theories: the cases from the EU and Russia

Food product traceability and supply network integration

Customer relationships and the heterogeneity of firm performance

Guest editorial

Business‐to‐business marketing practices in West Africa, Argentina and the United States

A comment on paradox and middle‐range theory: universality, synthesis and supplement

Benchmarking business‐to‐business marketing practices in emerging and developed economies: Argentina compared to the USA and New Zealand

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