...Andrea Sabatini; Federica Pascucci; Gian Luca Gregori Even though customer involvement in product innovation has been extensively studied in management literature, this paper focused on a new type of innovation, smart products. To the best of the authors’ knowledge, no previous studies have yet...

... supporting the positive role of customer involvement in new ventures. It highlights the role of the LO of user-entrepreneurs in the customer engagement process. This paper aims to investigate the process of innovation in firms founded by user-entrepreneurs. It also empirically investigates the role...

...Yi Li; Ying Zhang; Jinpeng Xu; Taiwen Feng Purpose This paper aims to determine whether relationship quality should be measured as a disaggregated or as a composite construct, and investigate the causal relationship between relationship quality and customer involvement. The authors also explore...

...Yi Li; Gang Li; Taiwen Feng; Jinpeng Xu Purpose The purpose of this study is to examine the influence of product innovation novelty on the relationship between customer involvement and new product development (NPD) cost performance. Design/methodology/approach The authors use organizational...

...Siohong Tih; Kok-Kee Wong; Gary S. Lynn; Richard R. Reilly Purpose Rapid prototyping can potentially accelerate the entire process of new product development (NPD), enabling a high level of customer involvement and hence new product success (NPS). This study aims to examine the relationship...

...Dr Daniel Kindström, Dr Christian Kowalkowski; Pilar Carbonell; Ana-Isabel Rodriguez-Escudero Purpose – The current research aims to analyze antecedents and consequences of using the information provided by customers involved in new service development (NSD). It also seeks to examine...

.../methodology/approach The paper uses a qualitative case study approach including rich descriptions based primarily on interviews to investigate an extreme example of successful customer involvement in the development of radical service innovations at Ramboll, a leading Scandinavian engineering consultancy...