This study examines how the lifestyle of senior citizens affects their choices of retirement communities. A survey was conducted among 256 potential customers of elderly housing, targeting citizens over 45 years old who were residents of Seoul, the capital city of Korea, at the time of the survey. Findings reveal that most respondents preferred a location based in proximity to Seoul, convenience to the suburbs, a pleasant surrounding environment, and physical equipment and facilities. Medical services and community services were also found to have an impact on preference for residency. Canonical correlation analysis between the factors of elderly lifestyle and selection attribute factors of senior housing facilities demonstrates various significant relationships with implications for developers.
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1 June 2003
Research Article|
June 01 2003
Impacts of senior citizens’ lifestyle on their choices of elderly housing
Sung‐hyuk Kim;
Sung‐hyuk Kim
Associate Professor in the College of Hospitality and Tourism Management at Sejong University, Seoul, Korea.
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Hong‐bumm Kim;
Hong‐bumm Kim
Professor in the College of Hospitality and Tourism Management at Sejong University, Seoul, Korea.
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Woo Gon Kim
Woo Gon Kim
Assistant Professor in the School of Hotel and Restaurant Administration at Oklahoma State University, Stillwater, Oklahoma, USA.
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Publisher: Emerald Publishing
Online ISSN: 2052-1200
Print ISSN: 0736-3761
© MCB UP Limited
2003
Journal of Consumer Marketing (2003) 20 (3): 210–226.
Citation
Kim S, Kim H, Gon Kim W (2003), "Impacts of senior citizens’ lifestyle on their choices of elderly housing". Journal of Consumer Marketing, Vol. 20 No. 3 pp. 210–226, doi: https://doi.org/10.1108/07363760310472245
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