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Issue
1 January - Volume 6, Issue 1, Pages 5 - 69
1 February - Volume 6, Issue 2, Pages 5 - 70
1 March - Volume 6, Issue 3, Pages 5 - 75
1 April - Volume 6, Issue 4, Pages 5 - 71
Volume 6, Issue 3
1 March 1989
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ISSN
0736-3761
EISSN
2052-1200
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titled, SCM.SharedControls.Infrastructure.TitleDisplayModel?.Text
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The Strategic and Tactical Implications of Convenience in Consumer Product Marketing
Lew G. Brown
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Communicating Quality to Consumers
Stephen B. Castleberry
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Anna V.A. Resurreccion
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Successful Needs/Benefits Segmentation: A User′s Guide
Marshall Greenberg
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Susan Schwartz McDonald
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Price Filtering: Restricting Price Deals to those Least Likely to Buy Without Them
Joseph Kamen
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Lifestyles of Older Americans
Patricia Sorce
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Philip R. Tyler
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Lynette M. Loomis
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An Exploratory Report of Sales Promotion Management
Robert Kimball
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Quick-commerce and customer purchase intentions: an integrated UGT and E-S-QUAL model perspective
Guest editorial: Sharing services systems and collaborative consumption in a rapidly changing environment
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