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David B. Wolfe
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Journal Articles

The Support Economy: Why Corporations Are Failing Individuals and the Next Episode of Capitalism

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David B. Wolfe
Journal: Journal of Consumer Marketing
Journal of Consumer Marketing (2004) 21 (1): 77–78.
https://doi.org/10.1108/07363760410514049
Published: 01 January 2004
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Journal Articles

Marketing to the self‐actualizing customer

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David B. Wolfe, Rajendra Sisodia
Journal: Journal of Consumer Marketing
Journal of Consumer Marketing (2003) 20 (6): 555–569.
https://doi.org/10.1108/07363760310499138
Published: 01 November 2003
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Journal Articles

Developmental relationship marketing (connecting messages with mind: an empathetic marketing system)

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David B. Wolfe
Journal: Journal of Consumer Marketing
Journal of Consumer Marketing (1998) 15 (5): 449–467.
https://doi.org/10.1108/07363769810235938
Published: 01 October 1998
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Journal Articles

Older markets and the new marketing paradigm

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David B. Wolfe
Journal: Journal of Consumer Marketing
Journal of Consumer Marketing (1997) 14 (4): 294–302.
https://doi.org/10.1108/07363769710188545
Published: 01 August 1997
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