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Himanshu Shekhar Srivastava
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Journal Articles
Service failure attributions and customer incivility intention: role of anger and mindfulness
Available to Purchase
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2026) 43 (1): 98–107.
Published: 19 December 2025
Journal Articles
Reverse contagion: role of empathy, narrative appeal, and intensity of previous misbehavior
Available to Purchase
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2024) 41 (1): 78–93.
Published: 08 January 2024
