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Journal Articles
Journal of Consumer Marketing (2022) 39 (5): 445–459.
Published: 31 May 2022
... for further research on responsible consumerism and sustainability, with a specific reference to the United Nations Sustainable Development Goals (SDGs), that is, Goal No. 12. Moreover, the number of goals over the past years in SDG has increased, indicating the importance of the issue (Lim, 2022). The above...
Journal Articles
Journal of Consumer Marketing (2019) 36 (3): 418–428.
Published: 25 March 2019
...Ellen Goddard; Violet Muringai; Albert Boaitey Purpose The purpose of this study is to assess the differences in individual purchasing and voting decisions for livestock products, produced with lower levels of antibiotic use or higher levels of environmental sustainability, by consumers...
Journal Articles
Journal Articles
Journal of Consumer Marketing (2014) 31 (3): 230–231.
Published: 06 May 2014
... --> Marketing Consumer Attitudes Consumer behavior Psychology Motivation Social influence Psychological Foundations of Marketing provides a very detailed look at the field of consumer behavior, specifically how topics explored in psychology – motivation, attitudes and social influence...
Journal Articles
Journal of Consumer Marketing (2013) 30 (6): 517–529.
Published: 28 October 2013
...Ning Li; William H. Murphy Purpose – The purpose of this paper is to investigate the relationship between consumers' alliance encounter satisfaction (AES) and their behavioral intentions toward standalone platforms of host and guest partners, and the moderating effects of consumer AES...
Journal Articles
Journal of Consumer Marketing (2009) 26 (7): 533–534.
Published: 30 October 2009
...Robert Guang Tian Patricia L.   Sunderland and Rita M.   Denny . Doing Anthropology in Consumer Research . Walnut Creek, CA : Left Coast Press   2007 . 368 pp. (paperback) , ISBN: 978‐1‐59874‐091‐2 © Emerald Group Publishing Limited 2009 --> Anthropology...
Journal Articles
Journal of Consumer Marketing (2009) 26 (3): 223.
Published: 01 May 2009
...   Price $32.95 © Emerald Group Publishing Limited 2009 --> Research methods Qualitative methods Consumer For the past quarter‐century there has been a growing use of and interest in qualitative research methods. The use of projective techniques within this research stream has...
Journal Articles
Journal of Consumer Marketing (2004) 21 (5): 361–362.
Published: 01 August 2004
...Elizabeth Goldsmith Monika J.A.   Schroder . Food Quality and Consumer Value . Berlin : Springer   2003 . 330 pp.   $119 (hardcover) © Emerald Group Publishing Limited 2004 --> Food Quality Consumer Value In Part 1 the author makes the statement...
Journal Articles

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