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Keywords: Death
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Journal Articles
Addie’s coffin: consumption decisions in pursuit of an appropriate death
Available to Purchase
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2019) 36 (1): 64–71.
Published: 23 January 2019
...Steven W. Kopp; Elyria Kemp Purpose Research on death and dying in Western culture holds that individuals engage in a denial and repression of thoughts about death. However, this paper aims to propose that some individuals actively make attempts to exercise control over their eventual demise...
