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Keywords: Housing
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Journal Articles
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2003) 20 (3): 210–226.
Published: 01 June 2003
...Sung‐hyuk Kim; Hong‐bumm Kim; Woo Gon Kim This study examines how the lifestyle of senior citizens affects their choices of retirement communities. A survey was conducted among 256 potential customers of elderly housing, targeting citizens over 45 years old who were residents of Seoul, the capital...
Journal Articles
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2001) 18 (4): 319–331.
Published: 01 July 2001
...Charlie C.L. Wang; Allan K.K. Chan; Zhen Xiong Chen This study employed psychological variables such as consumer sentiment and attitude to debt as complementary measures to traditionally used consumer demographic or economic variables in predicting housing purchase intention with a consumer sample...
Journal Articles
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (1998) 15 (1): 44–54.
Published: 01 February 1998
...Karen Martin Gibler; James R. Lumpkin; George P. Moschis Factors such as retirement and declining health may trigger older Americans to move into retirement housing. Most mature consumers make this decision in consultation with their family. Understanding the timing and decision‐making process...
