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Keywords: Seasonality
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Journal Articles
Case study: information technology at Jackson Hewitt Tax Service
Available to Purchase
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (1998) 15 (3): 282–289.
Published: 01 June 1998
... on technology to operate its business. A number of systems had to be implemented to solve these problems and allow the company to continue its rapid growth without collapsing due to lack of technology infrastructure. The tight seasonal schedule the company was forced to operate within contributed...
