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Keywords: Premium products
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Journal Articles
Futurizing luxury: an activity-centric model of phygital luxury experiences
Available to Purchase
Journal of Fashion Marketing and Management: An International Journal (2023) 27 (3): 397–417.
Published: 16 May 2022
... Limited Licensed re-use rights only Charles Aaron Lawry can be contacted at: clawry@purdue.edu Luxury marketing Fashion retailing Premium products Internet marketing E-commerce Innovation Status goals are outer-directed and encourage shoppers to seek status...
Journal Articles
Consumer attitudes towards luxury fashion apparel made in sweatshops
Available to Purchase
Journal of Fashion Marketing and Management: An International Journal (2015) 19 (2): 169–187.
Published: 11 May 2015
... not made in sweatshops (Fuchs et al., 2013). Professor Ian Phau can be contacted at: ian.phau@cbs.curtin.edu.au © Emerald Group Publishing Limited 2015 Fashion Theory of planned behaviour Luxury brands Luxury consumers Premium products Sweatshops The fashion...
Journal Articles
Luxury consumption factors
Available to Purchase
Journal of Fashion Marketing and Management: An International Journal (2009) 13 (2): 231–245.
Published: 08 May 2009
.... Consumption Design Consumer behaviour Premium products Bosnia and Herzegovina For centuries, people worldwide have satisfied themselves with the possession of beautiful goods. As a result, luxury products have been the subject of intensive discussion and debate. Today, consumers have...
Journal Articles
Attitudes toward domestic and foreign luxury brand apparel: A comparison between status and non status seeking teenagers
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Journal of Fashion Marketing and Management: An International Journal (2008) 12 (1): 68–89.
Published: 29 February 2008
... found that younger Australians are more likely to purchase foreign made apparel, which means that they have lower consumer ethnocentrism (Fischer and Byron, 1997 ; Patterson and Tai, 1998). Country of origin Attitudes Young adults Australia Premium products Clothing Studies have found...
Journal Articles
National versus store brand effects on consumer evaluation of a garment
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Journal of Fashion Marketing and Management: An International Journal (2005) 9 (3): 306–317.
Published: 01 September 2005
... brands (NDP Group, 2003). Consumer psychology Brands Clothing Premium products Brand awareness National brands such as Mexx, Guess, and Ralph Lauren are very much present in the ready‐to‐wear clothing industry. Brand names are powerful sources of inferences concerning the quality...
