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Bruno Busacca
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Journal Articles
Rejuvenating importance‐performance analysis
Available to Purchase
Journal:
Journal of Service Management
Journal of Service Management (2011) 22 (3): 409–429.
Published: 21 June 2011
Journal Articles
The asymmetric impact of price‐attribute performance on overall price evaluation
Available to Purchase
Journal:
Journal of Service Management
International Journal of Service Industry Management (2005) 16 (1): 28–54.
Published: 01 February 2005
