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Keywords: Brazil
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Journal Articles
Journal:
Journal of Service Management
International Journal of Service Industry Management (1999) 10 (5): 487–504.
Published: 01 December 1999
... considered. The original data have been collected to assess the quality of postal services in Brazil. A qualitative stage yielded a list comprising 39 attribute items. In the quantitative stage the three‐column format of a SERVQUAL questionnaire was employed to permit the computation of importance weights...
