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Keywords: Customer contribution
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Journal Articles
Journal:
Journal of Service Management
Journal of Service Management (2014) 25 (4): 433–469.
Published: 12 August 2014
...Professor Bo Edvardsson and Professor Anders Gustafsson; Sabine Fliess; Stefan Dyck; Mailin Schmelter Purpose – The purpose of this paper is to investigate customer perceptions of their own contribution to service provision, in order to enhance our understanding of customer contribution and its...
