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Keywords: Market entry
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Journal Articles
Journal:
Journal of Service Management
International Journal of Service Industry Management (2007) 18 (2): 184–205.
Published: 01 May 2007
... operations. © Emerald Group Publishing Limited 2007 Retailing Franchising Globalization Market entry Fashion industry United Kingdom Business format franchising is widely recognized as having become an established global enterprise trend within the service sector (Fladmoe‐Lindquist...
Journal Articles
Journal:
Journal of Service Management
International Journal of Service Industry Management (2007) 18 (2): 152–166.
Published: 01 May 2007
... in Asia, described in Table II . Professional services Networking Decision making Market entry Emerging markets Australia Many internationally oriented service firms have grown rapidly, using merger, acquisition and franchising, yet little is known about how knowledge is generated...
