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Keywords: Pragmatic value
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Journal Articles
Journal:
Journal of Service Management
Journal of Service Management (2020) 31 (3): 441–464.
Published: 10 June 2020
... to the strong relationship found between customer perceived service climate and the following three forms of online experiential value: sociability, hedonic and pragmatic value. Thus, a weakened service climate subsequently leads to weakened experiential value for complainants. Research limitations...
