Keywords: Recommend intent
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Journal Articles
Journal of Service Management (2013) 24 (4): 356–381.
Published: 02 August 2013
... of loyalty behavior (i.e. retention, share of wallet, frequency), customer financials (i.e. monetary value of purchases, customer revenue, customer profitability, customer lifetime value, customer equity), indicators of loyalty intentions (i.e. repurchase intention, recommend intention, net promoter score...

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