Erratum Available to Purchase

This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/eb006033. When citing the article, please cite: Thomas J. Fitzgerald, (1987), “UNDERSTANDING THE DIFFERENCES AND SIMILARITIES BETWEEN SERVICES AND PRODUCTS TO EXPLOIT YOUR COMPETITIVE ADVANTAGE”, Journal of Business & Industrial Marketing, Vol. 2 Iss: 3, pp. 29 - 34.