... within a growing body of empirical work that recognizes the multidimensional nature of consumer behavior in AI-driven contexts and underscores the need for integrative frameworks that account simultaneously for technological affordances, psychological processes and privacy-related evaluations...

.... Corresponding author Mark Scott Rosenbaum mrosenba@citadel.edu Servicescape Customer experience Service design Consumer behavior Research trends Literature review Research has shown that Servicescape elements, such as lighting, signage, spatial layout and social interactions, significantly...

..., the findings add insights into the context-specific domain of XR-driven consumer behavior by uncovering its antecedents and consequences. 24 09 2024 18 02 2025 27 04 2025 27 04 2025 The term customer experience refers to how customers feel about a brand overall and how they interact...

... at: smhan515@gmail.com 28 02 2023 30 06 2023 04 09 2023 05 09 2023 © Emerald Publishing Limited 2023 Emerald Publishing Limited Licensed re-use rights only Online shopping Offline shopping E-commerce Consumer behavior E-SERVQUAL The rise in mobile shopping has...

...’ perceptions of salespeople credibility. Almost two years after the outbreak of the COVID-19 pandemic, marketing scholars are still trying to fully understand the effects of the pandemic on consumer behavior (Das et al., 2021 ; Sheth, 2020). However, to the best of our knowledge, very few studies...

... their marketing efforts for more effective results. Consumer behavior Trust Data breach Error management Errors denote unintended deviations from goals, standards, truth, true value or a code of behavior (Van Dyck et al., 2005), which are prevalent and can occur at the organizational...

..., there is a lack of research that focuses on understanding how those elements influence older shopper behavior during the buying experience. The environmental psychology and consumer behavior literature assert that the retail environment can influence consumer behavior and satisfaction (Baker et al...

..., these affective aspects have rarely been considered in consumer behavior studies (Johnson and Grayson, 2000 and McAllister, 1995 are exceptions), whereas cognitive trust antecedents – such as competence and reputation – have been widely studied in the marketing literature (Johnson and Grayson, 2000 ; Lewicki...

... 2013 Consumer behavior Corporate social responsibility Loyalty A marketing research company was hired to obtain data via online survey. The sample was composed of adults over the age of 18 who had opted into the survey company's program and completed the survey in exchange...

... their value in developing a theoretical understanding of penalty policies. © MCB UP Limited 2001 Customer requirements Penalty costs Consumer behavior Penalty policies Charging penalty fees when individual consumers do not follow through on purchase agreements is an increasingly...