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Keywords: Customer well-being
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Journal Articles
Journal:
Journal of Services Marketing
Journal of Services Marketing (2020) 34 (6): 769–783.
Published: 18 August 2020
..., and consumer well-being in a Latin American supermarket context has not been addressed previously. Specifically, this study aims to understand if customer satisfaction with a supermarket experience in Chile leads to positive customer well-being. Additionally, it is examined if customer well-being influences...
Journal Articles
Journal:
Journal of Services Marketing
Journal of Services Marketing (2020) 34 (2): 193–205.
Published: 09 January 2020
...Juan Bustamante; Adriana Amaya Purpose This paper aims to examine the factors that affect financial services design of and their effect on the improvement of the unbanked customer well-being. Design/methodology/approach The authors use a path analysis to examine customer well-being integration...
