... Behavioral insight Commitment CRM e-Commerce Hospitality Trust It is forecasted that the market size of online food delivery services in the USA, facilitated by mobile apps, may surpass US$30bn by 2026 (Expert Market Research, 2024). To capitalize on these favorable market trends, providers...

... and increase sales in a competitive retail landscape. Online shopping Offline shopping E-commerce Consumer behavior E-SERVQUAL Channel migration refers to the phenomenon in which customers switch from one channel to another, based on theories of customer migration. This behavior occurs...

... publication and authors. The full terms of this licence may be seen at http://creativecommons.org/licences/by/4.0/legalcode Augmented reality E-commerce Self-explorative engagement Self-presence Brand The act of purchasing clothes is often preceded by fitting the clothes on oneself...

... developing applications. Service-privacy fit (SPF) Mobile application adoption Application privacy Task-technology fit Privacy calculus theory Regulatory fit theory E-commerce Experimental design Quantitative research Mobile phone The popularity of mobile devices facilitates...

... Publishing Limited Licensed re-use rights only AR content quality AR environment embedding AR satisfaction AR interactivity AR enjoyment AR customization ISS TAM E-commerce Digitalization Customer experience Artificial intelligence Technology and service Behavioral insight...

... Social distancing Consumer age Electronic commerce e-commerce Retail Crisis management COVID-19, which has developed into a worldwide pandemic with nearly 2.5 million deaths and over 114 million patients (Dong et al., 2020 ; John Hopkins University - CORONAVIRUS Resource Center...

... and texts (Huang et al., 2019). E-commerce websites and e-retailers are trying to apply new e-service marketing strategies to improve customer online purchase intention. This study conducted an online survey to conduct two rounds of data collection and analyses the data using SPSS...

... a consumer see an authentic self and tangible extension of their physical self in an online shopping setting, thus enhancing a consumer’s online shopping experience. e-commerce Customer experience Self-service technology Technology and service Augmented reality Rapport experience Body surveillance...

... 03 2018 © Emerald Publishing Limited 2018 Emerald Publishing Limited Licensed re-use rights only E-commerce Social marketing Engagement Electronic word of mouth eWOM Social networking Consumers, at present, have the tendency to exchange their sentiments and encounters...

... of information for billions of people. In the last five years the user numbers doubled worldwide, and for over 2 billion people the internet is now a part of their lifestyle (Nielsen, 2010). Online shopping and e-commerce changed the face of the retail environment, impacting industries and markets in a variety...