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Keywords: Health service
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Journal Articles
Journal:
Journal of Services Marketing
Journal of Services Marketing (2003) 17 (5): 476–494.
Published: 01 September 2003
... Internet Health service The consumer’s only right is to have access to the health care system, to the secular church: once that has been achieved, it is for the professional providers to determine what treatment is appropriate (Klein, 1995, p. 307). Passive consumers The consumer...
Journal Articles
Journal:
Journal of Services Marketing
Journal of Services Marketing (2003) 17 (3): 295–311.
Published: 01 June 2003
... organisations – retail service firms and professional health service firms. Using a mailed‐out self‐administered questionnaire, 625 completed questionnaires were obtained, and 43 per cent of respondents reported that they used the Internet. Thus the final usable sample in the study comprised 262 respondents...
