... is evident from the USA, where it has been estimated that 38 percent of the general Internet user population actively seeks information about health and medicines (FIND/SVP, 1996). © MCB UP Limited 2003 Professional services Internet Health service This image of Internet‐empowered...

... organisations – retail service firms and professional health service firms. Using a mailed‐out self‐administered questionnaire, 625 completed questionnaires were obtained, and 43 per cent of respondents reported that they used the Internet. Thus the final usable sample in the study comprised 262 respondents...